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Freetrade vs Fidelity: which should you pick?

Both are FCA-regulated and FSCS-protected. The real difference is fees, account types and how each platform feels to use. Verified against each provider’s published charges.

Fees verified July 2026. Capital at risk. Information, not financial advice.

The quick answer

Choose Freetrade if...

Beginners who want a simple app and are happy with shares and ETFs.

Choose Fidelity if...

Fund investors who value guidance, tools and phone support.

Which of these two fits you?

Tick what you need. No account, no email. The answer is on this page.

Account types you need

Tick what you need above and we'll tell you which of the two covers it.

Account availability verified July 2026. Capital at risk. Information, not financial advice.

What customers say

Freetrade4.2

Around seven in ten reviewers rate it excellent, citing the clean app and helpful customer service.

Critical reviews focus on the 0.99% FX fee on the free plan and features being moved behind subscriptions.

Read Freetrade reviews on Trustpilot

Fidelity4.6

Reviewers highlight helpful phone support and a straightforward transfer process.

The £7.50 share dealing charge and dated parts of the website draw criticism.

Read Fidelity reviews on Trustpilot

Fees side by side

FeeFreetradeFidelity
Platform fee£0 on Basic; Standard £4.99/month; Plus £9.99/month (annual billing)0.35% up to £250k (0.20% above); £90/year flat if under £25k without a regular savings plan
Share dealing£0 commission£7.50 per online trade
Fund dealingETFs only, £0 commissionFree
FX fee0.99% Basic, 0.59% Standard, 0.39% Plus0.75% tiered
Stocks & Shares ISAIncluded on all plansPlatform fee applies
SIPPIncluded on all plansPlatform fee applies
WithdrawalsFreeFree
Minimum to start£2£25/month or £1,000 lump sum

The longer view

Freetrade helped bring commission-free investing to the UK and keeps a free tier that now includes an ISA and a SIPP. The app is one of the simplest ways to buy your first share.

The catch is the FX fee. On the free plan you pay 0.99% every time you buy or sell a US stock, which adds up quickly. If most of your money goes into US shares, either upgrade to a paid plan for lower FX fees or compare against Trading 212's flat 0.15%.

Fidelity is a solid full-service choice for fund investors. Fund dealing is free, the ETF and share service fee is capped at £90 a year, and the guidance content is some of the best of the big platforms.

Costs are less friendly if you trade shares often or hold a small account without a regular savings plan. Compare it against AJ Bell if you want similar breadth with lower dealing charges.

Freetrade vs Fidelity: common questions

It depends on what you hold and how often you trade. Freetrade's platform fee is £0 on Basic; Standard £4.99/month; Plus £9.99/month (annual billing), against 0.35% up to £250k (0.20% above); £90/year flat if under £25k without a regular savings plan at Fidelity. On dealing, Freetrade charges £0 commission for shares and eTFs only, £0 commission for funds, while Fidelity charges £7.50 per online trade for shares and free for funds. Fees verified July 2026.

Other comparisons worth a look

Picked one? Here's the next question.

Freetrade or Fidelity, the account is the easy part. What decides when you can retire is how much goes in and for how long. Delphina works that out from what you already hold and what you pay in each month.

Free to check. No card required. Takes about two minutes.